Samsung Invests in Autonomous Robot Startup

Autonomous robot startup Neubility has received $2.3 million in investment from Samsung’s venture investment arm to accelerate global expansion.

This is not the first time a branch of Samsung has expressed an interest in the startup. Its food distribution arm, Samsung Welstory, signed an agreement in September last year to roll out Neubility’s four-wheeled delivery robot Neubie to golf courses in South Korea.

Samsung’s latest funding brings Neubility’s cumulative investments to $23 million. According to CEO Sang-min Lee, Neubility will use the latest funds to “boost its production and expand its services”.

The company has already established a production base in Southeast Asia and plans to enter overseas markets such as Japan, Europe and the U.S.

Pilot deliveries of the company’s self-driving robot Neubie first began in October 2021 for residents and students in Songdo, South Korea, and quickly expanded to downtown districts of Seoul. A collaboration with 7-Eleven was also established as a result of the robot’s popularity.

Neubility is currently working to accumulate data on urban driving experience using Neubie, and its robot as a service platform, NeubieGo, which is used to monitor and manage Neubie.